Business system / tourism
We Love Magalies
The Magalies, all connected.
We Love Magalies brings the region's businesses, events, memberships and printed-map submissions together. Visitors get one useful place to explore, local businesses get a clear way to take part, and the team gets one system for managing the community behind it.
The public experience introduces the Magalies as one connected place worth exploring.
- 01Regional opening
- 02The valley story
- 03Discover Magalies
- 04Stays and experiences
What was getting in the way.
A connected region should not have to run on scattered forms and inboxes.
The Magalies is full of places worth finding: lodges, restaurants, markets, trails, local makers and events. The problem was not the region. The problem was that its information lived everywhere and nowhere at once.
Visitors had to piece together a trip from old directories, social pages and word of mouth. Behind the scenes, the community team was managing memberships, listings, event details and a printed visitor map through spreadsheets, messages and email attachments.
Every new business created more admin. Every annual map started another round of chasing logos, descriptions and confirmations. We Love Magalies needed one public home for the region and one working system for the people organising it.
- Industry
- tourism
- Year
- 2026
- Built for
- websites / web apps / portals
The system, screen by screen.
Real operational views from the working system, shown directly and without decorative device mockups.
A longer editorial view gives the landscape and the region's character room to land.
Visitors can move from the regional story into useful places, experiences and businesses.
The discovery layer helps visitors find the kind of trip they actually want to take.
Events and current reasons to visit are presented as part of the destination, not a separate noticeboard.
The region's heritage is given a strong, dedicated editorial chapter.
The public platform makes the relationship between visitors, local businesses and the alliance visible.
Practical details close the journey with a clear next step.
How the work now moves.
We built a connected regional platform with a public side and an operational side.
Visitors can browse local businesses and events in one place. Businesses have a defined route to join, submit their information and take part in regional campaigns instead of starting another email thread.
The team manages members, listings and submissions through protected admin tools. A dedicated printed-map portal guides businesses through the exact information needed for the physical map, including separate content for its front and back.
Membership payment tools are already built into the platform and can be enabled when the organisation is ready. A mobile-app direction has also been explored for a later phase without being presented as a finished product today.
The public directory and events pages turn the region's information into something visitors can actually use. On the other side, each business submits structured details that flow into a review queue for the community team.
That structure matters most during printed-map season. Instead of rebuilding each listing from attachments and messages, coordinators receive the right copy, images and business details in a consistent format. They can review what is complete, see what is missing and move the map forward without starting from scratch.
Members and administrators see different parts of the same system, so the organisation keeps control without maintaining separate tools for every programme.
- 01Public business and events directory
- 02Membership and vendor journeys
- 03Admin tools for listings and members
- 04Printed-map submission portal
- 05Membership payments ready to enable
Less chasing. More control.
The region now has one place to be discovered and one clearer way for businesses to participate. Listings, events, membership journeys and map submissions no longer have to begin in somebody's inbox.
The coordinators gain something equally important: a repeatable process. They can review submissions, manage the community and prepare the printed map with less chasing and fewer missing pieces.
The platform is deliberately phased. The website and submission portal carry the work today; payments and the future mobile experience can be introduced when the organisation is ready. That keeps the product honest, useful and capable of growing with the community rather than ahead of it.