We Love Magalies
One digital home for the businesses, events and people of the Magalies
We Love Magalies brings the region's businesses, events, memberships and printed-map submissions together. Visitors get one useful place to explore, local businesses get a clear way to take part, and the team gets one system for managing the community behind it.
Project overview
We Love Magalies brings the region's businesses, events, memberships and printed-map submissions together. Visitors get one useful place to explore, local businesses get a clear way to take part, and the team gets one system for managing the community behind it.
- Client
- We Love Magalies
- Industry
- tourism
- Year
- 2026
- Services
- websites · web apps · portals
01 The problem
A connected region should not have to run on scattered forms and inboxes.
The Magalies is full of places worth finding: lodges, restaurants, markets, trails, local makers and events. The problem was not the region. The problem was that its information lived everywhere and nowhere at once.
Visitors had to piece together a trip from old directories, social pages and word of mouth. Behind the scenes, the community team was managing memberships, listings, event details and a printed visitor map through spreadsheets, messages and email attachments.
Every new business created more admin. Every annual map started another round of chasing logos, descriptions and confirmations. We Love Magalies needed one public home for the region and one working system for the people organising it.
02 The result
- One home for the region
- Businesses, events and members
- Less inbox admin
- Submissions reviewed in one place
The region has one place to be discovered
- 01Businesses follow one clear way to take part
- 02Map submissions arrive complete and reviewable
- 03Coordinators manage the community without inbox archaeology
The region now has one place to be discovered and one clearer way for businesses to participate. Listings, events, membership journeys and map submissions no longer have to begin in somebody's inbox.
The coordinators gain something equally important: a repeatable process. They can review submissions, manage the community and prepare the printed map with less chasing and fewer missing pieces.
The platform is deliberately phased. The website and submission portal carry the work today; payments and the future mobile experience can be introduced when the organisation is ready. That keeps the product honest, useful and capable of growing with the community rather than ahead of it.
03 Our approach
What we built
We built a connected regional platform with a public side and an operational side.
Visitors can browse local businesses and events in one place. Businesses have a defined route to join, submit their information and take part in regional campaigns instead of starting another email thread.
The team manages members, listings and submissions through protected admin tools. A dedicated printed-map portal guides businesses through the exact information needed for the physical map, including separate content for its front and back.
Membership payment tools are already built into the platform and can be enabled when the organisation is ready. A mobile-app direction has also been explored for a later phase without being presented as a finished product today.
- 01
Public business and events directory
- 02
Membership and vendor journeys
- 03
Admin tools for listings and members
- 04
Printed-map submission portal
- 05
Membership payments ready to enable
04 System logic
04
How it works
The public directory and events pages turn the region's information into something visitors can actually use. On the other side, each business submits structured details that flow into a review queue for the community team.
That structure matters most during printed-map season. Instead of rebuilding each listing from attachments and messages, coordinators receive the right copy, images and business details in a consistent format. They can review what is complete, see what is missing and move the map forward without starting from scratch.
Members and administrators see different parts of the same system, so the organisation keeps control without maintaining separate tools for every programme.
Operating principle
“The Magalies never lacked places worth visiting. It lacked one place that joined them together.”
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